Event Planner Jaime Krupnick Geffen on pivoting during COVID

Like so many entrepreneurs, Jaime Krupnick Geffen has been forced to pivot her livelihood in the last few months as COVID has taken down so many industries. Her industry, event planning, was hit particularly hard since people aren’t gathering right now the way we all used to. Jaime tells Lisa Remillard about her business pivot right now and how she decided to “not feel sorry for herself”!